There has been much talk over the last year regarding bomb-proof bins with integrated digital screens planned for the City of London. Media Metrica have now signed a 15 year contract to install 100 pairs of digital screens on the sides of recycling units in the city within installation due to start within the next month. Finance related content will be shown with commercial advertising plans yet to be announced.
The Daily DOOH website has more detail :
click here for Daily DOOH image
click here for Daily DOOH story
