e l e c t r i c – a v e n u e . c o m

A campaign for the new Palm Pre phone is running on LED perimeter boards at Twickenham for four Rugby matches including the Investec Cup games: England vs Argentina and England vs New Zealand

To promote Alesha Dixon’s new album, Warner Music used the portrait LCD screens at Westfield London which led  the HMV store inside the mall to experience 75% uplift in sales versus the UK average

If you haven’t seen advertising in-situ on the City Gateway / Reuters screen at Canary Wharf then it’s worth clicking here to view a video of  Sony Pictures’ campaign for ‘The International’

Renault extended their pan-European campaign for the launch of new Laguna Coupe into the U.K. The London Westfield site in Shepherd’s Bush was perfect to reflect the Laguna’s contemporary style. They used the shopping centre’s digital spectacular and LCD formats to align the car with fashion conscious consumers. The digital activity was working in conjunction with an experiential site located within the mall.